From Vision to Reality

What started as late-night conversations about confusing investment statements has grown into Canada's trusted platform for financial clarity. Here's how we got here.

1
2019

The Whitehorse Beginning

Brampton Chen and Magnolia Voss met during a community investment workshop in Whitehorse. Both frustrated by the lack of clear, accessible tools for tracking investments, they spent countless evenings at local coffee shops sketching out what would become belunoxaviqo. The idea was simple — make investment monitoring as straightforward as checking your bank balance.

Brampton Chen, Co-founder and CEO

Brampton Chen

Co-founder & CEO

Former financial analyst who believes everyone deserves clear investment insights without the jargon.

Magnolia Voss, Co-founder and CTO

Magnolia Voss

Co-founder & CTO

Technology strategist passionate about building tools that actually make sense to regular people.

2
2022

Growing Beyond Expectations

By 2022, word had spread across Canada. What began as a tool for friends and family expanded to serve thousands of Canadians from coast to coast. We launched our educational webinar series after realizing people wanted not just tracking tools, but genuine understanding of their financial decisions. The response was overwhelming — our first webinar had 847 attendees from 9 provinces.

15K+

Active Users

127

Educational Sessions

9

Provinces Served

3
2025

Building Tomorrow's Financial Literacy

Today, belunoxaviqo serves over 32,000 Canadians who've discovered that understanding their investments doesn't require a finance degree. We've moved beyond simple tracking to comprehensive financial education, offering learning programs that start in September 2025. Our focus remains unchanged — making financial concepts accessible to everyone, regardless of their background or experience level.

Looking Forward

Our mission remains rooted in that original coffee shop conversation — every Canadian should have access to clear, understandable tools for managing their financial future. We're building educational resources, expanding our platform capabilities, and continuing to listen to what our community needs most. Because at the end of the day, financial confidence shouldn't be a privilege.